New GJEPC Logo Sign of Industry’s Blossoming

(IDEX Online News) – India’s Gem & Jewellery Export Promotion Council (GJEPC), on Monday unveiled a new logo. GJEPC said the logo better evoked the evolution it had gone through the years.

GJEPC Chairman Rajiv Jain said that previous logo had reflected the fact that India was a manufacturing hub, first for diamonds and then for colored gemstones and jewelry. Now, he said, India had evolved and was a trendsetter in its own right as it flexed its design and product development muscle.

The new logo, a representation of growing petals, reflected the growth and blossoming of the Indian industry as well as its evolution into a fully matured design and development center.

On hand to do the honors at the launch was Bollywood actress Sonam Kapoor, who has been the brand ambassador and face of the Indian gem and jewelry industry since 2009.