Diamond Digits
August 07, 12
The one-off bottle of polish – aimed squarely at the “one-percenters” – contains 267 carats of black diamonds and will retail for $250,000.
The company says that for those who can’t afford the quarter a million dollar price tag, which is pretty much everyone, it's creating a “budget” version that comes in a diamond-shaped bottle, contains a single black diamond and retails for $25 at Fred Segal.
According to a press release from Azature, “The black diamond is the ultimate fine jewel. Its combination of beauty, mystery and sophistication makes it a timeless luxury.”