PGI Partners with Event Planner Colin Cowie

Platinum Guild International USA (PGI-USA) has partnered with wedding and event planner Colin Cowie to promote platinum jewelry.

Cowie, who is also a design consultant and television personality, will illustrate the qualities of platinum as they relate to bridal jewelry through activities including a curated gallery of handpicked platinum jewelry designs, social media engagement, and branded event appearances.

He will also promote platinum jewelry in broadcast interviews and offer commentary on celebrity and everyday bridal style.

"As a major influencer in the bridal realm and an overall style specialist with a strong following, Cowie is perfectly positioned to speak to today’s bridal consumer about platinum," said PGI-USA president Huw Daniel.

"He not only understands design, but also recognizes the significance of engagements and weddings in peoples' lives. As one of the industry's most renowned wedding planners, he will show brides and grooms how they can commit to each other with the platinum rings of their dreams, while respecting their budget."

"My partnership with platinum jewelry will serve as the perfect adjunct to my commitment to the bridal space,” said Cowie. “From engagement rings, wedding bands and beautiful fashion jewelry, platinum bridal jewelry is elegant and timeless. I am excited to share my favorite pieces, and demonstrate the value of platinum jewelry that will last a lifetime and more."