David Yurman Debuts Fall 2013 Lifestyle Campaign

(IDEX Online News) – Fine jewelry and timepiece design house David Yurman has launched its Fall 2013 campaign. The “Beauty in Contrast” campaign features models Kate Upton, Dree Hemingway, Anais Mali, and Catrinel Marlon.  

The company says the new campaign “celebrates the season with a range of diverse elements that coexist in a delicate balance – elegant and refined pieces are the perfect counterpoint to earthy and artisanal designs, new collections are coupled with iconic favorites, and minimalism and abundance mingle effortlessly.”

Founder David Yurman said: "Through design, styling, and imagery, we tell a story of contrast in all its mesmerizing beauty . Beauty is always more intriguing in contrast."

Each of the women who appear in the campaign are styled in a contemporary combination of designs and selections from the Fall 2013 Collection, including Willow and the new mini version of the David Yurman Signature Pinky Ring. Minimalism and abundance are juxtaposed throughout.