TanzaniteOne Launches Online Jewelry Boutique

(IDEX Online News) – Tanzanite mining company TanzaniteOne has made the move online with the opening of an online jewelry and loose stone boutique. With a wholesale background, this is the first time the company has directly offered its gemstones to consumers.

TanzaniteOne said that being able to retail tanzanite directly to global consumers means the company is now involved in every step of the route from mine to market, thereby allowing it to guarantee the provenance, quality and ethical status of its stones.

“The tanzanite offered on our online boutique is more than just a collection of rare and beautiful gemstones and jewelry" said Linda Kennedy of TanzaniteOne Online, “Our tanzanite is the only tanzanite that is ethically mined  -  guaranteeing peace of mind, something which is increasingly important  to educated and  socially conscious consumers.

All TanzaniteOne Online pieces come with the Tanzanite Foundation’s Mark of Rarity™ and a TanzaniteOne certificate of Authenticity and Origin, guaranteeing the tanzanite’s ethical status, authenticity and conflict free origin. The online boutique is also a member of the World Responsible Jewellery Council.

Tanzanite is only found at the foothills of Mount Kilimanjaro in Tanzania, Africa. It was first discovered in 1967.