Harry Winston Partners with amfAR to Raise HIV/AIDS Awareness

Image: Harry Winston, Inc.

(IDEX Online News) – Fine jeweler and watchmaker Harry Winston, Inc. has partnered with amfAR, The Foundation for AIDS Research. The alliance marks the single largest corporate partnership in the Foundation's history. The jeweler will help advance amfAR's efforts to end the global AIDS epidemic through innovative research including direct financial support and in-kind donations.

In addition, Harry Winston will become the first company to serve as the presenting sponsor for the organization's 27 gala events taking place across the globe over the next three years. The company will also become a leading supporter of amfAR's Countdown to a Cure initiative, which is aimed at developing the scientific basis for a cure for HIV/AIDS by 2020.

"Harry Winston has long looked to the glamour of Hollywood and the allure of its most famous and important gemstones, as a way to raise awareness and funds for local charitable causes," said Nayla Hayek, CEO of Harry Winston, Inc.

Harry Winston's support of amfAR signifies the company's expanding international presence and will enable amfAR to enter new markets, beginning with the first ever fundraising event in Hong Kong in March, 2015.

"We are tremendously grateful to Harry Winston for making a commitment to amfAR and our mission that is truly unprecedented," said amfAR Chairman Kenneth Cole. "It represents a long-term partnership with us in working to end the gravest public health threat of our time, and it's a shining example of genuine corporate responsibility and vision that we hope others will follow."

The first event sponsored by Harry Winston will take place on February 11 in New York City.