Stuller Adds New Features to Website
July 16, 15
(IDEX Online News) – Stuller announced that it has added a number of features to its website in response to customer requests. The Lafayette, Louisiana-based company said the advanced digital solutions are designed to make doing business even easier.
Among the new features, the Sightholder has added the option of removing any reference to Stuller in its Stuller Showcase to give individual jewelers more control over their personal branding and experience.
The Chain Suggestions option means that hundreds of pendants on the website now have a selection of suggested chains that fit with them on the product page.
The Search Mountings by Stone feature allows jewelers to input a stone’s shape, size and desired product type, with the results filtered by individual criteria.
Finally, with Flexible 3C Designs and Semi-Mount Customization, customers can see the changes made to a flexible style in real time through easy step-by-step customization options.
“Advancements in technology are helping shape the current state of the industry, “says Kevin Metz, chief marketing officer. “We serve over 40,000 jewelry professionals worldwide, so it’s important that we continue to make doing business with Stuller as easy as possible and that includes our website experience.”