Antwerp Diamond Trade Fair Changes Emphasis for 2017
June 02, 16(IDEX Online News) – The eighth edition of the Antwerp Diamond Trade Fair will receive a new name and a new concept as its organizers seek to entice increasing visitor numbers through its doors.
The Antwerp Diamond Bourse, Antwerp Diamond Club, Antwerp Diamond Kring and the Antwerp World Diamond Centre (AWDC) have said that the trade fair will now be known as BrilliAnt.
The fair’s concept has been reimagined with new look booths, the organization of a virtual fair open 12 months-a-year, enabling exhibitors to promote their brand through e-showcases online, the launch of a new business model for more performance and a wider international reach.
The eighth edition of the Antwerp Diamond Trade Fair will take place within Antwerp’s diamond bourses and will run from January 29-31.