Are Diamond Industry Umbrella Bodies Keeping Members Dry?
February 06, 14 by Albert RobinsonIs the diamond industry marketing itself successfully at the level of the organizations that represent it? To put it bluntly, are the various shows and events aimed at focusing industry attention on a specific diamond center leading to sales and creating contacts that bring about transactions? Read More...
Mining, Retail and the Elusive Margins
January 30, 14 by Edahn GolanResults from the just concluded 2013 are slowly coming in and they are providing a mixed view of the year. The big miners mined more, but prices of rough diamonds fluctuated – rising, falling and rising again. Polished diamond sales were less than stellar and their prices bucked the trend of rising on average by 3.5%-4% year-over-year. In December 2013, the average price of one carat round diamonds was nearly flat – down by 0.2% year-over-year. Read More...
Worlds Apart: Yinren And The Antwerp Diamond Bank
January 23, 14 by Chaim Even-ZoharThe self-proclaimed Yinren Group, which is trying to purchase the Antwerp Diamond Bank (ADB) from KBC, gives curiously conflicting signals on its activities in the United States. Read More...
Old-Fashioned Social Relations: a Better Return on Investment?
January 09, 14 byAn acquaintance of mine runs a small diamond business. He does not have a web site, nor does he have a Facebook page. He is not LinkedIn, would have no idea how to Tweet and, frankly, could not care less about social media marketing. Sending emails, and texts via his smartphone, more or less defines his familiarity with the world of instant communications. Read More...
The Year Prices Were Polished Down
January 02, 14 by Edahn GolanWhat an odd year it was. Polished diamond prices, which tried to rise in the early part of the year, were nearly flat throughout the second half of 2013. Rough diamonds, trading at a very different pace than in the past, were under tremendous pressure by manufacturers to bring down prices – and at times, this pressure was very effective. The rationale for bringing down rough diamond prices was that retailers are buying goods at a lower than expected volume while stalling any attempts to increase their outlay on diamonds. Read More...
Stop Shouting at Customers And Start 'Engaging' With Them
December 26, 13 by Albert RobinsonAre you marketing your company and products in the most efficient way? Are you using still a mix of email blasts to hundreds or thousands of people on purchased lists, cold calling, telemarketing, expensive attendance at trade shows that may not be relevant to you? Many firms use a scattergun approach, shooting far and wide in the hope of hitting a small number of the right customers, but it is a strategy that has become increasingly out-of-date. Read More...
The Certification Scam That Will Hurt
December 19, 13 by Edahn GolanThis is my last column for 2013. In less than two weeks 2013 will end, and another tough year for the diamond industry will be finished. In the past, this column discussed events in the industry characterized by illegal actions, immoral behavior and a host of other wrongdoings. It led to the conclusion that these actions will hurt the image of diamonds and diamond jewelry in the eyes of consumers. Read More...
What Do Global Diamond Meetings Do For You? A Lot, Actually
December 12, 13 by Albert RobinsonWho wouldn't like to be a top official at one of the diamond industry's international organizations, a diamantaire asked me this week. Flying first class, nice hotels, fancy dinners, meeting ministers and presidents, giving speeches and receiving or giving awards. All dutifully reported by the diamond industry trade press. Read More...
A Tale of Two Cities: Moscow and Gaborone
December 05, 13 by Edahn GolanIt used to be that having a supply contract with De Beers, having a Sight, was a top honor. It was a stamp of approval that you are a top player in the game, a member of an exclusive and elite club. The industry’s reigning Queen, a monolithic power that had great influence over the entire industry, bestowed the great honor. It behaved that way as well. Read More...
Holiday Forecast: Cautious Outlook, 3%-5% Growth Expected
November 27, 13 by Edahn GolanThe year’s gloom may have a happy, or at least a semi-happy end. It’s far from being obvious, so it's worth examining. A group of diamond jewelry retailers have recently reported their outlook for the coming months, including the holiday season, along with their third quarter results. Read More...
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