DPA Fills Senior Positions

February 15, 16 by David Brummer

(IDEX Online News) – The Diamond Producers Association (DPA) announced that it has filled its top three available positions with immediate effect.

Stephen Lussier, who is executive vice president of marketing at the De Beers Group of Companies, as well as CEO of Forevermark, has been installed as the DPA’s chairman.

Jim Pounds, executive vice president, diamonds, at Dominion Diamond Corporation will be the vice chairman and Jean-Marc Lieberherr, the former managing director of Rio Tinto’s diamond business will take on the role of DPA CEO.

The DPA’s three main aims are maintaining and enhancing consumer demand for and confidence in diamonds, promoting the industry by providing a reliable and well-informed source of information and communicating the role of diamond producers to the wider diamond industry and civil society beyond.

“Diamonds are nature’s most precious treasures and it is a real privilege to have the opportunity to tell the world their story. I look forward to working together with Jim, Jean-Marc, Sally Morrison and all of the team to ensure that the diamond dream grows ever stronger,” said Lussier.

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