Mujeres Brillantes Women’s Jewelers' Group Launches Web Site, YouTube Channel

(IDEX Online) – The Mujeres Brillantes Association, a grouping of female jewelers in Latin America, has launched a website and YouTube channel called Mujeres Brillantes.

The channel has videos discussing a variety of subjects related to the industry where women jewelers have an opportunity not only to promote their jewelry lines and share their history, but also discuss relevant subjects on ways of changing the industry’s way of doing business in Latin America with the world and vice versa, the organization said in a statement.

The goal of the channel is to create a bridge between Latin American women and the industry as well as exchanging new techniques and important business information.

Mujeres Brillantes President Ali Pastorini said, “Our intention is not to impose an opinion, but to share the experience and knowledge of businesswomen from Latin America who travel around world attending international meetings and jewelry shows, have employees, deal with taxes and laws on a daily basis and so on."

The channel is also a way to approach Millennials and potential jewelry customers, and is available in Spanish, Portuguese and English to reach a large numbers of viewers. "Soon men will be in the videos to give their view and perspective about the current situation in the industry and the importance of including more women in international companies/organizations. We are a group of inclusion and not exclusion, the channel and the website (www.mubri.com) aim to get opinions from everyone," Pastorini added.