Stuller to Introduce Contemporary Metals Jewelry Line
May 27, 10Stuller is launching its inaugural line of contemporary metals, the company announced Thursday. The line includes jewelry made with Tungsten, Titanium, Ceramics and Stainless Steel.
Planned to be introduced during the JCK Las Vegas Show, the line will allow jewelers to offer items at a wide range of price points, said Harold Dupuy, Stuller’s chief merchandising officer.
“With the challenges brought on by high precious metal prices, contemporary metals jewelry continues to perform well at retail,” Dupuy added. "This launch is our direct response to [jewelers] requests to include this category in our just-in-time delivery system.”
To introduce the contemporary metals jewelry line, Stuller enlisted 30-year industry veteran, Glenn Miller. Miller will serve as merchandising vice president for the new product division.
Stuller is a DTC Sightholder based in Lafayette, Louisiana. Its core product categories include diamonds, gemstones, finished jewelry, mountings, findings, bridal jewelry, tools and supplies.