Overseas Starts Isee2 Internet Ad Campaign
March 28, 07
Overseas, an Antwerp-based DTC Sightholder, has launched a humorous online ad campaign to promote its Isee2 diamond quality assurance product.
The short, spoof video compares the reactions of buyers of Isee2 and generic diamonds and is the first in a planned series of humorous adverts that the company will put online.
The current advert has been posted on a number of popular video sharing sites such as YouTube, MySpace, BoreMe, and DailyMotion. The video can also be seen on the company's website http://www.isee2.com/view_latest_ad.php
The isee2 concept consist of a device that measure the beauty and performance of round brilliant diamonds, and of ideal cut diamonds polished by Overseas.
The company certifies that all its diamonds are conflict-free.